Book Club / Q&A   May 2016

Jennifer Rosenfeld and Julia Torgovitskaya, authors of Awakening Your Business Brain, answer our book club readers' questions about the music business.

In Awakening Your Business Brain, authors Jennifer Rosenfeld and Julia Torgovitskaya, demystify the music business in a compassionate and encouraging book that is a must-read for any aspiring musician.

Along the way, musicians are taught that they can be an artist or a businessperson, but not both. The founders of iCadenza and Cadenza Artists share the lessons of their music career coaching business and talent agency and show you how you can foster a successful music career without sacrificing your dedication to artistry or “selling out.”


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