It’s easy to blame forces outside your control for a ticket sales slump. But why feel powerless? Try taking on a beginner’s mindset and empathizing with your patrons to learn what they expect from you beyond simply a great performance.
Category: State of the Art Form
A new crop of classical music entrepreneurs are devoting their careers to new models of giving back through music.
Crowdfunding is a revolutionary way for artists to realize their vision, and create a community of followers. Two artists, writer Jessica Duchen and composer Dan Visconti developed successful campaigns in the United Kingdom and United States, respectively. Both offered 21CM their different perspectives on what worked best and surprised them about the process.